Abegail is a Filipino brand identity designer with 15 years of professional creative practice. With strong background in materials and processes, Abi and her team helps start-up brands with purposive brand discovery, logo design, packaging and other brand materials across print and digital platforms.
Abi is a current partner at Chicasa Manila, a lifestyle brand that proudly designs and develops Philippine-made products. She is also a co-founder of a non-profit organization, Red Blanket Initiative. For over seven years, she has been continuously teaching Brand Identity Design, Visual Communication and Advertising Design at the Philippine Women’s University-CDCEC. Passionate about empowering more young creatives, she founded Klase, an ecosystem of art, artists and art enthusiasts who celebrate artistic individuality to foster a collective passion for creativity.
Embodying her core value of continuous growth and aiming to be a consistently effective mentor and leader, she engages in several masterclasses led by top industry mentors to learn design business strategies, brand development, and communication skills. Additionally, she commits to daily learning through self-development books and podcasts.
Chicasa Manila, Inc.'s home accessories sourcing day
Vibrant colors and structures of Japan
Historical temples of Cambodia
Nature's color palette at Mountain Province, Philippines
Traditional tattoo art at Kalinga, Philippines
Poetic framing at Batanes, Philippines
Continuous learning with students at Philippine Women's University-CDCEC
Library building for Red Blanket Initiative's Juanderlibrary
Being competitive in nature, when not on her design desk, Abi can be found discovering different outdoor adventures that challenge her capabilities, like surfing and hiking, hence what her logo signifies —mountains and waves. Abi believes that to be a versatile and an effective designer, one needs to go out and experience the world to gather more inspirations from it.