black cycling helmet zoom in detail with gray and orange stripes, embossed ameber cycling logo on the side
AMEBER CYCLING BOUTIQUE BRAND IDENTITY
Ride your rhythm
Brand Identity Design
Brand Development
Brand Direction
OVERVIEW
In collaboration with Chicasa Manila, Inc., Ameber Cycling Boutique was designed as a local indoor cycling gym and boutique that champions a healthier, more active lifestyle. Inspired by the amber stone, the boutique's founders strive to create a harmonious balance between calming the mind and energizing both physical and mental well-being. We crafted a versatile logo and identity system adaptable to a wide range of applications—from large-scale outdoor signage to intricate details like engravings on cycling eyewear.
branding of an indoor cycling boutiqueblack background with orange logomark of intertwined bicycle frames as the logomark, bicycle frame and amber stone, orange and black
Ameber Cycling Boutique Logomark Sketch Idea
Ameber Cycling Boutique Logomark Sketch Idea
Ameber Cycling Boutique Logo Design
Ameber Cycling Boutique Logo Design
asian filipino woman in gym black clothes with black headphones and gym bag, with black and orange layout stripes
water bottle, cycling gloves, cycling helmet, all in black, gray white, with gray and orange stripes
dramatic shot of a cyclist with orange logo of ameber cycling boutique
orange and blue lit indoor cycling studio with stationary bikes with big logo signage on the wall
woman cycling in stationary bike in the gym, angle shot from above, ride your rhythm

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