ELECTRIC STAR PR BRANDING
Connecting people who make music with people who love it.
Brand Discovery
Brand Strategy
Brand Identity System
Brand Development
Creative Direction
OVERVIEW
Led by Los Angeles-based music publicist Michelle Kirk, Electric Star PR is the evolution of her original company, Michelle Kirk Media. Now officially registered as an LLC, Electric Star PR is a public relations and music marketing agency dedicated to serving indie music artists across the U.S. Michelle sought help in building a cohesive and inclusive brand that reflects the agency’s core foundation: an ethical culture, a non-conformist personality, and a commitment to fostering genuine connections that create meaningful impact.
ESPR Logomark Sketch Idea
ESPR Logomark Anatomy
